Ever heard the old saying,
“The bank is only willing to lend you money when you don’t need it?“
Most financial advisors follow this same backward logic. It seems like they’re only willing to help those who are already financially successful, not average investors wanting to become successful.
However, most people are just looking for advice to help them live comfortably. If you don’t have the multi-million-dollar portfolio minimums of your “father’s financial advisor” or the patience to sit through a mediocre steak dinner and hear a sales pitch, you’ve probably come up short.
If that’s the your idea of a financial advisor, we don’t blame you. But, we’re here to change that.
Here’s our story:
Epic financial started 15 years ago when our founder, Trace Tisler, CFP® was in college. During this time he planned to work for a non-profit organization after graduation.
“I knew I wouldn’t be making a lot of money, so I figured that I should know how to best use the little money I did make.”
Trace graduated from Kent State University with a degree in Finance and went to work for the non-profit for a year. When life changed, he sought to use his education in the field of personal finance.
He hired in at a nationally recognized wealth management firm. By the age of 27 he had obtained the CFP® designation and was promoted to “Director of Wealth Management.”
“I had a nice corner office, a great income, and was responsible for the management of more than $100 million of client’s investments.
Most of our clients weren’t big time CEOs or internet entrepreneurs. They were ‘mom and pop’ types that did the best they could with the money they earned. After years of hard work and taking the right steps, they had a comfortable retirement in front of them. Also, they met the firm’s million dollar portfolio minimum.
My time there reinforced my early perception that for the average investor, doing the right things with your money is more important than how much you make.”
The problem was, he wanted to help people become successful with their money. Not just help those that had already made it.
“There wasn’t much I could do if they didn’t meet the minimums. I started hearing stories of friends and family feeling patronized by their ‘father’s financial advisor’ or feeling like that multi-level-marketing-financial sales pitch may not be for them.”
Here’s how we’re different:
Fee-only business model
We make all our money from payments our clients make directly to us. No commissions means no outside influence on the advice we give.
Monthly retainer service model
Most of us pay for our lives monthly. Gym memberships, cell phones, utilities, health insurance. Why not pay for financial advice the same way?
In addition, we can provide ongoing financial planning, advice, and management without the need for requiring huge portfolios or selling products.